Inbot Ambassador: All about Trust
Direct sales is expensive, and “inside sales” is one of the most despised jobs in existence because it is seen as a “dirty job”. Any business sooner or later faces the problem of lack of growth, especially when it comes to B2B companies. When expanding internationally, these problems multiply. Companies need to manage multiple teams in different geographies that require a nuanced understanding of cultural differences and local business practices.
When one business interacts with another. The faces of companies in one country can have completely different opinions, culture, traditions and habits in doing business, which often causes all sorts of problems. Beginners of the international market are faced with the problem of the need to expand the staff of local citizens, since working with foreign markets and their representatives has its own nuances. For many, this can be a big challenge, including for business, which needs to be expanded to the international market.
According to the Harvard Business Review (https://hbr.org/2016/11/84-of-b2b-sales-start-with-a-referral-not-a-salesperson), 84% of B2B transactions start with referrals , which are trusted by some companies and talk about the reliability and expediency of cooperation with other companies, forming confidence in them. Remember this phrase, because all Inbot Ambassador decisions will, in one way or another, relate to trust in B2B and referrals.
Business is all about trust
The reason why Harvard Business Review found that 84% of all B2B deals start with a referral. A simple truth is that businesses can only grow at the speed of trust. There’s almost nothing that builds trust more than referral from a person the customer already trusts. The problem is "how to scale trust?" no sales executive you hire has existing personal relationships with more than a handful of relevant decision makers. They have to build each relationship for the purposes of the deal, which is time-consuming and expensive.
Inbot, an Estonia corporation that owns and governs the InToken ecosystem and the InToken Wallet. Our long term goal is to make it into an autonomous organization run by artificial intelligence. Inbot Ambassador (InToken) is a cryptocurrency for business references and introductions. Businesses buy InTokens to give you rewards for your help. Tokens make this gift easy for everyone. You don't need to think about contracts, transfer necklaces or trust suppliers. Inbot Ambassador Platform, Help everything.
Thus, Inbot Ambassador will become a decentralized platform that unites referrals in one community, which inspire irreproachable trust in B2B companies. Inbot Ambassador will function as a platform based on blockbuster technologies, Ethereum smart contracts, InToken crypto-currencies and People Graph artificial intelligence.
The following charts illustrate the differences in conversions between warm introductions and today’s marketing automation.
Network economy
You should not try to build a large sales organization anymore. Instead, you should leverage existing trust circles to be able to approach the most relevant customers one-by-one, by receiving introductions and referrals from people they already trust.
Ambassadors (representatives) are those users who are members of the Inbot Ambassador community. The concept of using the Inbot Ambassador platform in practice is as follows. In the Inbot ecosystem, there are two main categories of participants - representatives (Ambassador) and vendors (Vendor). Both categories interact with each other in reliable, trusted conditions, using the decentralized Inbot Ambassador platform for this.
Their main function is to attract B2B customers to Vendors - the second platform participants. For attracting customers who are essentially referrals, representatives receive a kind of reward in the form of InShare.
InShare is a personal contract whereby a representative who has successfully performed an Intro (one) company (Vendor) before another company (Referral) receives dividends on a regular basis as a percentage of their joint transactions.Ambassadors (representatives) are those users who are members of the Inbot Ambassador community.
Dividends are distributed in the form of InToken crypto currency, but they can not be sold or transferred in any way. In fact, the Ambassador becomes a member of the referral program and receives InToken tokens as long as the Referral remains a B2B customer for Vendor. Vendor, in turn, can act absolutely any company that is a participant of the B2B market, that is, it is oriented to customers from among the same companies. The very word "vendor" means a market participant engaged in sales, both offline and online. Vendors will be those participants from the number of entrepreneurs and business owners who experience all sorts of problems with expanding their business and finding new B2B customers. Thanks to Inbot Ambassador, they will be rewarded with representatives for providing customers from among other companies in the form of dividends, which are paid using tokens InToken.
The creators of Inbot set a goal - to reach the size of the audience of the community in at least 200,000 participants. After it the volume of the audience will no longer depend on the capabilities and efforts of the creators of the project, but on the participants themselves.
Already, about 60,000 members of the community - Ambassadors representing customers to companies - have joined the Inbot Ambassador's decision, and several dozen vendors will join Inbot massively by the end of this year, when the decentralized Inbot Ambassador will be completely ready, together with all referral and partner programs.
We will continue to discuss the features of the Inbot Ambassador project in the next part of the survey - we will find out what status the project received last year. Spoiler: something Inbot has become the best, do not miss the opportunity to find out what.
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