LipChain : Unite the global surfers
In the early 20th century surfing began to be known by Americans and Australians and the surfing community was formed on several beaches in the US. Surfing culture arises as a result of rising prestige of sports which later gave birth to that lifestyle. Surfing is a sport that usually takes place on high waves. This exercise is done by using a board as a tool for maneuvering on the waves. The board will move using the wave power underneath it and its direction is driven by a surfer. Adrenaline will be driven by pressure to direct the surfboard while maintaining balance. It's like a rodeo, but in this sport surfers ride wild waves. Surfing is a sport that is popular throughout the world but gets limited attention.
In the early 20th century surfing began to be known by Americans and Australians and the surfing community was formed on several beaches in the US. Surfing culture arises as a result of rising prestige of sports which later gave birth to that lifestyle. Surfing is a sport that usually takes place on high waves. This exercise is done by using a board as a tool for maneuvering on the waves. The board will move using the wave power underneath it and its direction is driven by a surfer. Adrenaline will be driven by pressure to direct the surfboard while maintaining balance. It's like a rodeo, but in this sport surfers ride wild waves. Surfing is a sport that is popular throughout the world but gets limited attention.
Sports activities have built parallel industries that serve billions of people. However, most of the focus of business places is on a small number of sports. As a result, millions of people who are enthusiastic about sports that attract limited investment remain underserved. For example, in the surfing community, sports that attract more than 60 million people, but in the sports industry, this figure is considered small because businesses feel there are better opportunities. They tend to put effort on businesses that target more popular sports such as soccer and basketball.
Today, most sports participants rely on a handful of investors to build and handle aspects of the sports industry. A new blockchain-powered project intends to change this because it adopts the purpose of the socio-economic blockchain movement to utilize distributed efforts to build a functioning economy where power is not centralized.
LipChain is a blockchain-powered application that aims to give the surfing community a dedicated ecosystem where people control the direction of surfing. LipChain provides social media applications around surfing; the unique part is that the ad revenue generated by the application will be distributed among content creators.
Because the surfing community collectively has strong purchasing power, LipChain utilizes this aggregate value to repeat in advertisers. The key here is that LipChain fills an important void: there are currently no strong channels for building reach targeted to the surfing community.
The ability to channel advertisers to the surfing community allows the surfing economy to play revenue internally. LipChain allows surfers to create surfing related content that other sports fans can enjoy. This content will be sponsored by advertisers and will allow LipChain surfer viewers to multiply. When surfers gather an audience for their content, they will have the opportunity to finance the growth of their skills through training, better equipment, and other needs. This results in multi-ended benefits.
LipChain allows the surfing community to dictate its collective value. Network effects are the key to attracting sponsors; the community achieves this together. LipChain enables the surfing community to attract more income for their sport and thus creates opportunities for young players to pursue this sport without fear of training costs; New surfers will have the means to build income directly from their interests in sports.
This is proof of the value of network effects that are given well. While most people do not have the ability to carve out a better future for sports they like, the community, together, does have the ability to do so. Blockchain technology, through activating interactions that are safe, without trust and value added quickly, makes it easier to increase network influence.
LipChain stands at the forefront of utilizing the blockchain to build ecosystems that utilize the combined purchasing power of communities to show network effects that can improve the nature of the sport itself.
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ETH : 0xb164bEf3d78348a323E45db8d06C23F883742080
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